The competitiveness of the most popular Western pa

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The competitiveness of the Western packaging industry needs to be improved

in view of the current situation of the development of the Western packaging industry, this paper analyzes the difficulties faced by the development of the Western packaging industry, and puts forward the countermeasures to improve the competitiveness of the Western packaging industry

the western region of China is very different from the eastern region due to its geographical location, natural conditions and historical conditions. In addition, since the founding of the people's Republic of China, the national preferential policy has been oriented towards the eastern coast. 3 Lifting device: in the lifting area of computer-controlled electromagnet and drop hammer, the economic development is relatively backward, and the development speed of packaging industry is also slow. Although a large number of packaging enterprises and companies have been established in the west, such as Chengdu corrugated box machinery factory, Xi'an decoration and printing machinery factory, Yunnan tobacco packaging and printing industry, Chongqing paper container production enterprises, West China Packaging Group, MasterCard, etc., on the whole, The packaging industry in the western region is still at a low level in China, with low market share and backward industrial profitability. Therefore, in order to vigorously develop the Western packaging industry, effective measures must be taken to effectively improve the competitiveness of the Western packaging industry

1 the dilemma of improving the competitiveness of Western packaging industry

a. there are many discrimination and obstacles. The economic development in the western region is slow. People's thinking is stereotyped and conservative. The idea of equalitarianism is deeply rooted in some people's minds. They often miss the practice of the government "contracting" enterprises under the planned economic system, and the idea of "waiting for help" is serious. The awareness of competition and innovation is not strong, the acceptance of foreign new things is slow, some traditional cultures restrict people's thoughts, some functional organizations follow the rules, and the development and innovation is not strong, which has created some obstacles artificially and lacks the courage and motivation to fight the market. If these problems are not solved, they will have some negative effects on the rapid development of the Western packaging industry

b. the technical content of the product is low. The products produced by enterprises must meet the needs of the market. With the improvement of people's cultural living standards, the requirements for the variety and quality of packaging products are becoming higher and higher. Only by constantly updating and developing new products can enterprises meet the needs of the market and gain a certain position in the market competition. Among the packaging enterprises in Western China, most of them are small and medium-sized enterprises. Due to their small scale, weak scientific and technological strength, lack of talents, and lack of funds, some packaging enterprises are unable to choose technology, and have to reluctantly adopt some traditional production technologies, resulting in low technical content of products

c. few talents, funds and experience. The development of economy is inseparable from high-quality talents. Peter Drucker, the father of management, put forward in his book management practice: "human resources - the whole human - are the most abundant, versatile and potential resources among all the resources endowed by nature." The development of packaging economy is in urgent need of professional talents. Without first-class talents, there will be no first-class packaging technology, first-class packaging management and first-class packaging products. Due to the relatively backward culture and education in the western region, there is a serious shortage of talents, especially the shortage of packaging talents

to speed up the development of packaging industry in Western China, the most shortage for underdeveloped areas is capital. Since the 1980s, the state has seriously tilted its allocation of construction to the eastern region. According to statistics, in, the national capital construction investment received by 12 provinces and cities in the eastern region accounted for 49.17% of the total investment, while the 18 provinces and regions in the central and western regions accounted for only 42.75%, of which the western region is even less. Due to the weak foundation, slow development and serious shortage of funds in the western region, although the state has invested a lot of funds in recent years to accelerate the development of the western region, However, compared with the backward situation and development requirements of the region, the fund is obviously insufficient. It is conceivable that the development of packaging enterprises is facing the problem of fund shortage

in addition, due to geographical location, natural conditions, historical conditions and other reasons, China's packaging enterprises have developed rapidly in the eastern coastal areas, and have achieved some successful experience, while the western regions are relatively lack of some successful experience

2 countermeasures for improving the competitiveness of packaging industry. The development of advantageous enterprises is a key link. Without the rapid growth of a number of advantageous enterprises, all measures to enhance the competitiveness of the packaging industry are difficult to play their due role

a. strive to create a good environment conducive to improving the competitiveness of the Western packaging industry. With the development of economic globalization, the economic ties between countries in the world are becoming closer and closer. The existence of these problems of capital makes China's plastic machinery industry unable to meet the foreign plastic machinery level, technology, talents and other resource flows as soon as possible, and more and more break through the national boundaries. The promotion of domestic market integration will enable commodities and factors to flow more smoothly throughout the country. In this context, the influence of economic environment on regional advantages is increasing. Therefore, it is particularly important to improve and optimize the development environment. The continuous improvement of the quality of the growth environment for industrial competitiveness requires the optimization of the foreign investment environment, the development environment of packaging enterprise groups, and the entrepreneurship and growth environment of scientific and technological, small and medium-sized packaging enterprises on the basis of creating a good economic environment in an all-round way. The improvement of the competitiveness of the packaging industry in the western region needs the support of several advantageous enterprises and a strong group of small and medium-sized enterprises

b. firmly establish the concept that winning competitive advantage depends on science and technology. The development of packaging industry in Western China must increase investment in science and technology to realize the sustainable and healthy development of packaging industry in an all-round way. Generally speaking, scientific and technological progress is a key factor in the formation and development of local industrial competitive advantage. To enhance industrial competitiveness, we must unswervingly and vigorously promote technological progress. In the absence of natural resource advantages, as long as the technology can be at the domestic advanced level, a group of enterprises with competitive advantages can also grow

c. establish an enterprise system that meets the requirements of market economy. The establishment of modern enterprise system is the prerequisite for the emergence of advantageous enterprises. The scientific and standardized corporate governance structure is where the vitality of joint-stock enterprises lies. From the situation of most provinces and regions in China, most of the advantageous backbone enterprises have grown up through joint-stock transformation and the introduction of joint-venture grafting technology by national large and medium-sized enterprises. In addition, there are some emerging from small and medium-sized scientific and technological enterprises. After China's entry into WTO, wholly foreign-owned enterprises may become a new source, but the role of state-owned large and medium-sized packaging enterprises will not be greatly weakened soon. Therefore, we should establish an enterprise system that meets the requirements of the market economy, improve the corporate governance structure, and further strengthen enterprise management

d. joint venture and cooperative operation with foreign companies with strong technical and economic strength while doing well in regional association and cooperation. According to the maydal theory, it is impossible for underdeveloped regions to achieve economic take-off by themselves. At the same time, it is impossible for developed regions to build their prosperity on poverty in other regions for a long time. The cooperation between the two is mutually beneficial. For the development of Western packaging, we can do a good job of joint and cooperation in the western region, and we can also do joint and cooperation with the central and eastern regions. In addition, the packaging industry in Western China should establish joint ventures and cooperative operations with foreign companies with strong technical and economic strength. It is another important way to create packaging enterprises in Western China to make use of the funds and advanced technologies of foreign enterprises, especially multinational companies. Since multinational corporations began to invest in China in the late 1980s, the vast majority of investment projects have been concentrated in the eastern coastal areas. According to the data of the China Industrial and commercial enterprise information center, as of october1998, the investment in the eastern coastal areas by the four major source countries of the United States, Japan, Germany and the United Kingdom reached 80.5%, 82.9%, 76.6% and 84.1% respectively. In recent years, the western region has also accelerated the speed of attracting investment in China's packaging industry in the study on the market of plastic composite flexible packaging adhesives, but there are few methods and insufficient efforts. With China's accession to the WTO, the competition for foreign capital will be carried out on a larger scale. The Western packaging industry must seize this historical opportunity and increase the efforts to attract investment to multinational companies, which is very important for the development of the Western packaging industry

e. give full play to the role of the capital market and do a good job in capital operation. Capital operation is an economic phenomenon in the practice of developing socialist market economy. Compared with production and operation, it is a higher-level economic operation mode and a new trend worthy of great exploration to adapt to the development of market economy. The implementation of capital operation is conducive to the optimal allocation of assets, the optimization of structure, the rapid development and maturity of large groups, and the exchange of the minimum reform cost for the maximum reform results. All enterprises should combine restructuring and reorganization, implement various forms of combination, merger, leasing, contracting, divestiture, separate operation, joint-stock transformation and sale, adjust the stock assets that the 3D printing industry of enterprises wants to develop, improve the capital structure of enterprises, and improve asset operation efficiency by absorbing increment, joint venture, transfer of stock, joint-stock operation, transfer and linkage, cooperative development, etc, Accumulate strength and add vitality to the development of the enterprise

f. provide marketable products to the market. In the final analysis, the competition of enterprises is the competition of technology and products, as well as the competition of technology development and product innovation ability. Whoever has first-class products will have a market, and who will take the initiative in the competition. Packaging enterprises should, according to market needs, improve the technical content of products, cultivate a scientific and technological team that can meet the requirements of market competition, accurately grasp the basic trend of consumption, do a good job in product upgrading, and constantly optimize the product structure. At present, it mainly researches and develops high-performance and functional packaging materials and products to replace traditional packaging, so as to achieve the purpose of reducing packaging materials and packaging waste, and achieve sustainable development

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